If you want to buy great Disney parks merchandise, unfortunately the only real option is to go there in person. This makes little sense if you think about it. Disney has a strong online presence with multiple sites that sell goods. The Disney website sells Disney merch, then a few years ago Disney began selling Disney parks merch on the Disney site...getting better. However, the selection is very sparse and sad. The online Disney store has little selection of parks merch and offers little in the way of attractions/hotel specific merch. For example, if I want a Grand Floridian coffee cup, it should be on the Disney parks site. How about a Pirates of the Caribbean attraction poster? How about a Wide World of Sports T-Shirt? A Tokyo Disneyland hat?
To fix this, I suggest a separate Disney parks site with strong filtering buttons. I should be able to filter by resort, by hotel, even by attraction or store. Imagine if you can shop specifically at the Emporium, etc. The goods are stored in warehouses after all, so this should not be very difficult.
Also, the inventory of the World of Disney store needs to be online. Doing so will could greatly increase revenues and will not interfere with vacation shopping for souvenirs. This is an area needing immediate assistance? Thoughts?
To fix this, I suggest a separate Disney parks site with strong filtering buttons. I should be able to filter by resort, by hotel, even by attraction or store. Imagine if you can shop specifically at the Emporium, etc. The goods are stored in warehouses after all, so this should not be very difficult.
No comments:
Post a Comment